GBC Motorsports’ Pro-Am rider Dylan Dixon finished 7th in Round 2 of the WORCS ATV series at Buffalo Bills in Primm, Nevada yesterday.

Coming off of a 5th place showing in the opening round at a soggy Glen Helen, GBC Pro-Am racer Dylan Dixon took his GBC Race Rex tires to the deserts of Nevada for Round 2 of the WORCS ATV action.

Despite some brutally tough track conditions and some high winds kicking up some dust, Dixon managed to finish in 7th place after a tough day of racing.

The race began with a dead-engine start which proved challenging for Dixon, who got off to a slow start. Nevertheless he managed to improve his early 12th place position up to 8th by the end of the first lap. By the end of Lap 2, Dixon had worked his way into 6th and was charging on the 5th place rider as things took a turn for the worse.

As Dylan exited the pit section of the track he high-sided and went down. By the time he got back on his quad and going again he had dropped back to 18th.

Throughout the remaining laps, however, Dixon continued to fight his way towards the front and never gave up on the race, making a last-second move into 7th just before the checkered flag.

GBC’s Dylan Dixon sits in 3rd place in the points standings after two rounds of racing, with Round 3 slated for March 16-18 at Crazy Horse in Lake Havasu City, Arizona.

The Primm round of WORCS ATV racing was also a special occasion, as the Eichner Family Fundraiser was onsite to help raise money for ATV legend Doug Eichner’s family, whose wife Joan is battling cancer.

In addition to selling special t-shirts and accepting donations, the group auctioned off some donated equipment including autographed jerseys from various racers, a set of X-Rex tires from GBC, and a Polaris ATV.

For more information on ATV and UTV tires for all occasions, visit www.gbcmotorsports.com.

GBC Motorsports is proud to announce that they will be donating a set of their X-Rex tires for the Eichner Family Fundraiser, taking place at Round 2 of the WORCS ATV series in Primm, Nevada this weekend.

The Eichner family is working with WORCS to help raise money for Joan Eichner, wife of ATV racing legend Doug Eichner.

Joan has been battling cancer over the past few years and the family is looking to the WORCS community and the ATV racing community as a whole for support.

There will be a booth set up with special t-shirts for sale and they will also be accepting donations. Additionally, the fundraiser will be auctioning off donated items, including GBC’s X-Rex tires and autographed jerseys from WORCS pros.

“Doug was one of my ATV heroes when I started racing and still is today,” said GBC representative Kory Ellis. “He has always been a great role model for ATV racers and the average Joe on and off the track with his never-give-up attitude. I wish the best to him and his family.”

GBC Motorsports’ Dylan Dixon will also be battling once again in the Pro-Am Production class. Coming off of a 5th place finish in a muddy opening round at Glen Helen, Dixon will take on the Nevada desert in more favorable conditions – highs in the low 60’s with clear skies.

For the full story visit the WORCS website here: www.worcsracing.com

For more information on GBC’s X-Rex tires and a full lineup of ATV and UTV tires, stop by www.gbcmotorsports.com.

Kolpin Outdoors, Inc. headquartered in Fox Lake, WI is pleased to announce that our FAN CHALLENGE SWEEPSTAKES is under way!

We love our fans and want to show our appreciation so we will be giving away a brand new KYMCO MXU 500 4×4 ATV decked out in Kolpin gear to one lucky winner. 

There is no purchase necessary to enter, just visit Kolpin’s Facebook page at www.facebook.com/KolpinPowerSports, or you can enter by visiting www.kolpin.com. 

Sweepstakes ends February 20, 2012 and is open to US residents 18 years and older (unless otherwise stated).

In cooperation with the Consumer Product Safety Commission, KYMCO USA is advising the general public of a potential safety defect found on the KYMCO UXV 500/500i, UXV 500/500i LE and UXV 500/500i SE models.

All vehicles produced for model year 2009 – 2011 and a limited number of 2012 models are affected. This potential hazard can cause serious injury or death if not repaired by an authorized KYMCO dealer.

KYMCO USA advises you to stop operation of this Utility (UTV) vehicle until the repair has been made.

Go to the following links for the details…

+ Recall Information

+ Q&A Information

About KYMCO USA- KYMCO’s roots in the motorsports industry go back to its founding in 1963 as the Kwang Yang Motor Company, Ltd., with headquarters in Taiwan. Long a leader in quality, fuel economy, and versatility, today KYMCO manufactures motor scooters, motorcycles, and ATVs at five plants in Asia, including the main facility in the city of Kaohsiung.

The company’s partner in the United States is KYMCO USA with headquarters, marketing and distribution centered in Spartanburg, South Carolina. KYMCO USA is dedicated to building the brand’s reputation and market share through superior value, frequent new product introductions, strategic industry partnerships, and excellence in dealer network support. KYMCO USA has a reputation and expertise gained through over 30 years in the U.S. motorsports industry.

Polaris Industries Inc. (NYSE: PII) today announced the hiring of Steve Eastman, former president of Target.com, to lead its Parts, Garments, and Accessories (PG&A) business.

This appointment allows Scott Swenson, who previously ran both PG&A and the Company’s Small Vehicles business, to focus his attention on establishing a strong Polaris presence in the $4 billion small electric vehicle market. After a record year in 2011, Polaris expects these businesses to strongly contribute to its future success.

“Our Small Vehicles and Parts, Garments and Accessories businesses are vital to the company’s success and we are committed to pursuing growth in these markets,” said Scott Wine, Polaris CEO. “In order to achieve these aggressive goals, we need talented leaders dedicated to each business. Hiring Steve to lead PG&A, thereby allowing Scott to devote his efforts to Small Vehicles, puts two strong executives in position to drive outstanding results.”

Polaris anticipates rapid growth in its PG&A business during 2012. Eastman will lead this work as vice president of Parts, Garments and Accessories.

Eastman is an innovative leader with more than 30 years of business experience. In his most recent position, as president of Target.com, he was responsible for growing and managing a $1.3 billion business and leading a team of more than 1,000 global employees.

While at Target, he managed strategy development and execution, merchandising, operations, distribution channel management, marketing, and e-commerce, experience that will be directly relevant to his new position with Polaris.

Scott Swenson was promoted to vice president of Small Vehicles in 2011, while retaining his existing role as vice president of Parts, Garments & Accessories.

Eastman’s hiring transitions Swenson out of PG&A, allowing him to focus on building the Small Vehicles business, a critical component of Polaris’ long-term strategy.

Swenson began his Polaris career as Assistant Treasurer in 1998 and his leadership has been instrumental in the success of the Company’s snowmobile and PG&A businesses. He will continue to lead Polaris’ retail financial services group.

Polaris is a recognized leader in the powersports industry with annual 2011 sales of $2.7 billion. Polaris designs, engineers, manufactures and markets innovative, high quality off-road vehicles (ORVs), including all-terrain vehicles (ATVs) and the Polaris RANGER side-by-side vehicles, snowmobiles, motorcycles and on-road electric/hybrid powered vehicles.