Marshall Distributing Makes AIMExpo Debut in 2014

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The American International Motorcycle Expo (AIMExpo) announced today that Marshall Distributing, a highly regarded wholesale distributor of ATV, motorcycle, PWC, snowmobile and UTV parts in addition to motorsports apparel, has signed on to become one of the event’s newest distributing exhibitors. The 2014 event is scheduled for October 16-19 at Orlando’s Orange County Convention Center.

Marshall Distributing visited AIMExpo last October and saw the event’s success first hand. Now the company joins as an exhibitor and will interact directly with members of the trade, media, and consumer segments of the powersports industry while also hosting members of its dealer network.

Marshall Distributing Owner and Founder Roger Marshall explained his reasons why participation in AIMExpo was something he couldnÂ’t pass up. “After attending the inaugural AIMExpo this past fall and seeing the true potential that it provides to dealers, and the excitement created for the consumer, we embrace the opportunity to share the vision with Larry Little and his team,” said Marshall. “This is absolutely the appropriate platform to showcase the variety of products we offer in the motorcycle, ATV, PWC, snow, and growing UTV markets. We strongly believe this is the type of industry function that Marshall Distributing belongs at to support our dealer network and share our long-time passion with the industry.”

Featuring nearly 200 companies in its network, Marshall Distributing has become an industry leader in the distribution of aftermarket parts and accessories for all segments of the powersports marketplace, whether on dirt, pavement, water, or snow.

Created in 1964 in Cass City, Mich., Marshall Distributing has expanded over its 50 years of existence to include distribution centers in Clifton Park, N.Y., and Sparks, Nev., with a continued exploration towards even greater growth.

“With such a long legacy in powersports and an impressive roster of brands that is continuously growing, Marshall Distributing is well positioned to take full advantage of the AIMExpo vision,” said Larry Little, Vice President & General Manager, Motorcycle Group. “Roger Marshall and his team have recognized the value AIMExpo provides by experiencing it in person. We look forward to integrating them into the 2014 event and are excited about the opportunities their involvement will bring to AIMExpo’s continued growth. We will have AIMExpo show-only specials exclusively for dealers in attendance that will certainly make it worth their while to be there,” commented Marshall Distributing’s President and COO, Joe Mooney. “We are looking forward to the opportunity of unveiling our new products and brands to our dealers, as well as showcasing them to the media and consumers.”

Over 220 exhibitors are already committed to AIMExpo in 2014, including many new companies like Marshall Distributing and the event continues to grow and further establish its position within the powersports marketplace.

Dirt Trax Online
Dirt Trax Online
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