Polaris Announces New President And COO

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Press Release – Polaris Industries Inc announces the appointment of Bennett Morgan as president and chief operating officer, effective immediately.

Morgan, 41, is an eighteen-year veteran of Polaris. Prior to this promotion, he was vice president and general manager responsible for leading the company’s all terrain vehicle division, its largest, for the last four years.

Over his career, Morgan has demonstrated success in a wide variety of sales, marketing, and general management roles, including general manager of the Parts, Garments and Accessories Division.

Morgan is taking over the role of President and COO, a position held by Tiller since 1999, and will be charged with the internal operations of the Company and the day-to-day execution. Tiller, as CEO, will focus on strategic issues, the long term direction of the Company and will continue to be the external voice for Polaris.

The Company indicated that separating the duties of CEO and COO has become a necessary step, in part because the company has nearly doubled in size, is growing its international business very rapidly and is facing a larger and more complex competitive and regulatory environment.

Dirt Trax Online
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