WHAT’S THE PLAN, SUZUKI?

Seems like ages since we’ve seen anything really new from Suzuki and for a company that once held a high-standing reputation as a leader in off-road, it seems to have slipped into the shadows.

Very little is known about the direction the Japanese manufacturer is heading with its off-road division. Its ATV lineup remains pretty much the same and it has zero offerings in the side-x-side category.

We’d love to see Suzuki step it up in a big way by getting into the burgeoning SxS market with a solid dose of the expertise the company already owns from motorcycle and ATV racing.

Ever a dominant force on the track with the LTR450, Suzuki still appears to be pouring money into its motocross division.

Clearly the company values its racing heritage and with this in mind, we’d love to see Suzuki step back into the off-road game with a pure sport side-x-side. Think about what this company could do!

Honda, Kawasaki and Yamaha have all shied away from going 100-percent pure sport with their SxS offerings, instead focusing strictly on sport-utility with the Pioneer and Viking or in the case of the Teryx, straddling the fence between both.

We think there’s huge appeal for a mid-sized pure sport side-x-side from a Japanese manufacturer and there’s potential here for Suzuki to flex its muscles as a race-bred company.

How about a mid-sized high performance SxS along the lines of the RZR 800, 50 to 55-inches wide boasting perhaps the bulletproof fuel injected 722cc King Quad engine, a sport tuned exhaust, EPS and long-travel piggyback suspension with compression clickers.

If there was ever a company that thrives on the rush of racing it’s Suzuki and we think it’s about time the company stepped firmly back into the ring with a knockout punch.

Mike Lester
Mike Lester
Mike Lester is Staff Photographer and Digital Content Manager for Dirt Trax TV. He is also a Contributing Editor and Guest Correspondent on the show.

Trending Now

RELATED ARTICLES

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Recent Comments

Mike Lester on The BEST ATV For You!