DUNLOP TIRE TO SPONSOR ATV TOUR HELMET CAM

Press Release –

Dunlop Tire will be an official sponsor of the WPSA PowerSports ATV Tour during the 2007 season.

As part of its 2007 program, Dunlop will be the featured sponsor for the “QuadTerrain Helmet Cam.”

“We’re pleased to welcome a sponsor of Dunlop’s stature to the PowerSports ATV Tour,” said PowerSports Entertainment, Inc. CEO Rick Murphy. “We look forward to showcasing the Dunlop brand at each of our venues, and on television, during the 2007 season.”

The move comes after a breakout 2006 racing season for Dunlop with SuperQuad Pro 450 MX success with Team Suzuki’s Doug Gust and the radial QUADMAX Sport technology as well as Quad Terrain success with Arctic Cat’s Daryl Rath and the QUADMAX utility range.

“We are excited to partner with the PowerSports ATV Tour in 2007,” said Dennis Teed, Dunlop Director ATV Business Unit. “We were impressed with the visibility the Tour garnered last season, making it an easy decision for us to come on as a sponsor. Plus, the Tour gives us a perfect place in which to continue development of ATV racing’s top racing tires.”

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