GBC $15,000 Purse for Heartland Challenge

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Press Release –

GBC Motorsports has been announced as the title sponsor of the first-ever Heartland Challenge Endurance Race, scheduled for November 7-8, 2008, at Fun Valley in Montezuma, IA.

GBC has pledged to pay out a 1st place prize of $7500.00 in the Pro Utility ATV class, which is the highest amount ever paid for a Pro Utility class win, and $7500.00 for the winner of the Pro Sport ATV class as well.

In addition to the enormous Pro payouts, GBC Motorsports is also heading up a contingency program for the event.

In order to be eligible for the GBC contingency program, every machine used on the team must have on GBC Motorsports for the entire duration of the race.

The Pro Sport ATV and Pro Utility ATV class contingency payout is $500.00 each class for 1st place. The ATV Sport and ATV Utility Ironman classes will have a $250.00 payout for 1st place, while all other classes will pay out $100.00 for a 1st place finish.

The Heartland Challenge is a true ATV endurance race that is designed for the Pro’s, to the amateurs, to UTV classes, and features the toughest class
of all, the Ironman class. The two-day event offers plenty of fun and excitement for everyone. There will be 13 classes racing all at the same time, with NO breaks.

Each team will be allowed up to 3 riders per team with as many quads. All teams will be allowed to use only one quad at a time, while all other quads will be held in a secured location.

Each team will be allowed to switch out quads through out the 10-hour event, but no repairs or inspections will be allowed on the ATVs while in impound. There will be no breaks or time-outs during the race, which means you will not lose the lead you have on the other teams.

The Heartland Challenge also will be offering the very first 3-Hour Challenge for youth ATV riders with 5 different classes for ages ranging from 4 to 15 years old. The 3-Hour Challenge teams will be just like the big boys with up to 3 riders with as many quads without any breaks.

Side-by-Side racing has also been included by popular demand to compete in their own 3 hour challenge on Friday evening. We will be offering 4 classes and the racing will wrap-up after sunset, so lights will be required.

A full schedule of events and classes, along with pre-registration information, can be found on the Heartland Challenge’s website at

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