Press Release – Innovative new products drive the powersports industry, and at last week’s national sales meeting in Nashville, Tenn., Polaris continued its tradition of introducing new products in every Division.
The company unveiled more than a dozen new products in its ATV, RANGER utility vehicle and Victory Motorcycle product lines, the largest offering of new vehicles in the company’s history.
“This is an exciting time for Polaris and its dealers. Earlier last week, we announced our strategic partnership with KTM and now we are introducing the largest fleet of new products in our history,” said Bennett Morgan, President and Chief Operating Officer, Polaris. “We have incredible momentum and traction to continue improving our overall business, make it stronger and gain market share in all categories. That’s good news for Polaris, our dealers and our customers.”
Polaris’ ATV division is the lifeblood of the company. Representing nearly two-thirds of its overall sales, the division is introducing six new product offerings that address the trail, mid-size, entry and “heart of the market” segments, which will continue to position Polaris as a dominant powerhouse in the industry.
Catch the next issue of All-Terrain Vehicle Magazine for a full report on all the latest offerings from Polaris!