New Yamaha Sport ATV Owners Can Order Free Custom Kit Online

Yamaha Motor Corp., U.S.A., the number one maker of sport ATVs, is extending its industry-first promotion with One Industries to offer free customizable graphics kits to new customers across the country.

Initially available as a test promotion in select states last fall, now anyone who buys a new 2011 or prior year Raptor 700, YFZ450R, YFZ450X or Raptor 250 model ATV through June 30, 2011, can order this free kit online.

There are seven unique kits available for each model in different colors, styles and designs. Riders even have the option to customize their own kit by adding their name or race number.

“Following our initial Yamaha-One Industries custom graphic kit offer, we’re extending this program to make it available to any customer across the country,” said Steve Nessl, Yamaha ATV/SxS marketing manager. “This program gives Yamaha customers an added level of personalization – at no cost – whether their sport is riding sand dunes on a Raptor 700, MX on a YFZ450R, or trails on the Raptor 250. This is another example of how Yamaha continues to be the leader in the sport ATV world.”

Ordering at oneindustries.com/yamahaoneidpromo is simple and requires only a vehicle identification number and Yamaha warranty registration. The only costs are a $5 handling fee and shipping when placing an order.

About Yamaha Motor Corp., U.S.A.

Yamaha Motor Corporation, U.S.A., (YMUS), a leader in the motorsports market, makes the toughest, most capable and versatile ATV and Side-by-Side vehicles. The company’s ever-expanding product offerings also include motorcycles, outboard motors, personal watercraft, snowmobiles, boats, outdoor power equipment, race kart engines, accessories, apparel and much more. YMUS products are sold through a nationwide network of dealers in the United States. Headquartered in Cypress, Calif., since its incorporation in 1976, Yamaha also has facilities in Wisconsin and Georgia, as well as factory operations in Tennessee and Georgia.

The Can-Am Grand National Cross Country Series is pleased to announce that Can-Am will return with their highly popular demo rides for the 2011 season. Can-Am demos will be offered at three rounds of the 13-stop tour, with an additional round featuring display units only.

“We return as title sponsor of one of the greatest off-road racing series in the world, and we return with our demo tour at selected spots in 2011. We enjoy bringing our machines to the GNCC crowds because we appreciate their passion for performance and winning. These are two elements crucial to the Can-Am brand,” said Chaz Rice, Media and Public Relations Manager.

Demo rides will be offered at the Loretta Lynn, Snowshoe and Ironman events, with the addition of display units at Unadilla. Several products from the 2011 Can-Am line will be represented at the demo – featuring the Commander, the Outlander and the Renegade.

The GNCC track crew will construct a course that will showcase the capabilities and characteristics of each machine.

“We’re excited to welcome back Can-Am Demos for another year,” said Jeff Russell, GNCC Trail Boss. “Can-Am always brings out a great setup for their demos and we’re happy to construct a course where people can experience a Can-Am of their choice and really get the most out of it.”

Log on to www.theridesaysitall.com to find out more information on the demo rides.

The first demo ride will be held at the Parts Unlimited Loretta Lynn’s GNCC in Hurricane Mills, Tenn. April 30 – May 1.

The 2011 Can-Am Grand National Cross Country Series kicks off with the Moose Racing Westgate River Ranch GNCC in River Ranch, Florida in conjunction with Daytona Bike Week March 5-8. ATV practice will take place on Saturday and racing on Sunday, followed by bike practice on Monday and racing on Tuesday. For more information, go to www.gnccracing.com.

After three years of racing “King of the Hammers”, the Jagged X team won the side-by-side class with the new and nearly-stock RANGER RZR XP 900!

Since its original debut in 2008, the “King of the Hammers” race has been deemed the toughest off-road race in the world.

The course is a 42-mile combination of open desert racing, narrow goat trails and huge rock trails. For the last two years, the Jagged X team raced their desert race car and while they were in the hunt, the heavier full-blown race car came up just short of the win.

This year, the team took a little different approach and raced the new and nearly-stock RANGER RZR XP 900. The unit was modified only to comply with the safety requirements and equipped with a set of Elka Elite series shocks.

With the temperature hovering in the low 20s, the Jagged X team lined up in the tenth starting position with seventeen other side-by-sides.

When the flag dropped, Brandon Schueler and co-driver Mike West charged off into the California desert with a group of very-well equipped competitors. The RANGER RZR XP 900 did an amazing job of reeling in the rest of the field and by the first rock trail, the team was running in third position.

Shortly after, the only car between the No. 1919 and the finish line was the two-time winner Mitch Guthrie, also driving an almost-stock, very nimble and quick RANGER RZR 800. The two were separated by only a few feet for the next 15 miles but then in the last major rock section, known as Aftershock, Schueler was able to squeeze by and capture the lead.

The two swapped the lead again in the bottom of the canyon but when the dust cleared, Jagged X came out ahead by nearly five minutes ahead of Guthrie, and the rest of the field was nearly an hour back.

“The new RANGER RZR XP 900 proved once again that Polaris is the only manufacturer to build a car that offers the power, suspension and agility to win one of the toughest races in the world,” said Brandon Schueler. “Jagged X would like to thank everyone who helped us to take the crown and become the KING of the HAMMERS!”

Special thanks go out to Polaris Industries, Elka Suspension, Pro Armor, Simpson safety equipment, CR Designs, OMF Performance and Renegade Seats.

BRP will invest over $15 million in the next three years to transform its outboard engine facility in Sturtevant, WI and become the heart of the Evinrude brand.

Evinrude product development, marketing and sales functions as well as customer service will be consolidated under one roof. In so doing, all employees from the Waukegan, IL facility will be regrouped in the Sturtevant campus.

There will be no job terminations resulting from this move. Employee relocations will begin in late spring and should be completed by the end of 2011.

“This additional investment further demonstrates BRP’s commitment to the Evinrude brand,” said José Boisjoli, president and CEO. “One site allows BRP to bring all Evinrude-related employees under one roof to better serve its network and its customers worldwide.”

The decision was made to ensure maximum utilization of the facilities and to structure the BRP team in a way to encourage efficiency and community. BRP committed itself to the Evinrude brand when it acquired the assets of Outboard Marine Corporation (OMC) in 2001. It has since invested millions of dollars in R&D for the E-TEC technology, which revolutionized the outboard engine industry.

In 2005, BRP became the first marine engine manufacturer to receive a Clean Air Technology Excellence Award from the U.S. Environmental Protection Agency for its environmentally friendly E-TEC engines.

In 2009, E-TEC technology was adapted for snowmobile engines, producing some of the most fuel-efficient engines in the industry.

Bombardier Recreational Products Inc. (BRP), a privately-held company, is a world leader in the design, development, manufacturing, distribution and marketing of motorised recreational vehicles. Its portfolio of brands and products includes: Ski-Doo and Lynx snowmobiles, Sea-Doo watercraft and boats, Evinrude and Johnson outboard engines, direct injection technologies such as E-TEC, Can-Am all-terrain and side-by-side vehicles and roadsters, as well as Rotax engines. BRP products are distributed in more than 90 countries.

www.brp.com

Longtime powersports industry professional Jamie Chisholm has assumed the role of National Accounts Manager at MTA Distributing.

Chisholm’s primary responsibility will be to work closely with all the major accounts in the U.S. and Canada and grow their sales with MTA. He will be operating from the MTA West office in Corona, California.

Chisholm got his start in this industry at Cycle Country Accessories Corporation. He has spent the last 12 years at ITP, taking care of technical support and the management of all ITP accounts in the U.S. and Canada. He is married with two daughters, and likes to spend his free time riding ATVs and UTVs in the deserts and sand dunes of southern California.

“Being able to step into an organization where I can have a significant impact was very appealing.” said Chisholm. “I now welcome and look forward to the growth this new position will provide.” Chisholm can be reached at (951) 660-6852 or jamie.chisholm@mta-la.com.

Larry Popp, the CEO of MTA Distributing, said, “Jamie is highly respected within the powersports industry and we feel very fortunate to have him join our company. He brings a great deal of knowledge and passion to our table. We’re extremely happy to welcome Jamie to the MTA family.”

MTA is a prominent North American wholesale distributor of a wide range of motorcycle, ATV, UTV and golf cart parts and accessories. MTA was established in 1975 and now operates facilities in Louisiana, California, South Carolina and Ohio.