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POLARIS TO MOVE SOME OPERATIONS TO MEXICO

Realignment expected to improve long-term competitive positioning resulting from logistical and production cost savings while expediting delivery times

In an effort to improve its long-term competitive positioning, increase operational efficiencies and position the company for future growth, Polaris Industries Inc. (NYSE: PII) today announced plans to realign its operations and refocus on its core strategic manufacturing processes.

The Company will create manufacturing centers of excellence for Polaris Products by enhancing the existing Roseau, Minn. and Spirit Lake, Iowa, production facilities and establishing a new facility in Mexico.

The Company is currently evaluating several possible locations in the Monterrey/Saltillo area of Mexico for the new facility. The realignment will lead to the eventual sale or closure of PolarisÂ’ Osceola, Wisconsin manufacturing operations over time.

The realignment allows the Company to dedicate capital for strategic investments in painting, welding and assembly operations by outsourcing certain non-strategic component manufacturing processes. The Mexico facility is expected to maintain Polaris’ industry leading quality while improving the Company’s on-time delivery to customers and provide significant savings in logistical and production costs.

The realignment of Polaris’ manufacturing footprint will strengthen the Company’s position in the powersports industry, as it will enable Polaris to have production facilities closer to customers in the southern United States and global markets the Company currently serves or expects to serve in the future.

When the manufacturing realignment is completed the Company will have capabilities to manufacture ORVs (both ATVs and side-by-side vehicles), which represents more than two-thirds of the Company’s sales, in multiple locations depending on customer demand.

Snowmobile assembly will remain in the Roseau facility and Victory motorcycle assembly will remain in the Company’s Spirit Lake facility. As part of the manufacturing realignment, certain Osceola manufacturing processes will be moved into the Roseau, Spirit Lake and Mexico facilities to more effectively utilize Company resources.

In addition, certain manufacturing processes and equipment are intended to be sold to suppliers whom will continue to supply components to Polaris. Other non-strategic component manufacturing operations currently performed in the Osceola facility will be outsourced. The realignment will begin immediately and is scheduled to be complete in 2012. The Company will look to have the new production facility in Mexico operational beginning in the first half of 2011.

Polaris is currently in negotiations with several suppliers to sell certain non-strategic component manufacturing processes and equipment in the Osceola facility. If successful, Polaris’ intent is that the suppliers will continue to manufacture these components in the current Osceola location.

Polaris will operate the Osceola manufacturing facilities during the transition period. Upon completion of the transition, Polaris will provide the affected employees severance benefits and work closely with the Wisconsin Department of Labor and other state and local agencies to offer employment assistance and other services.

The Company expects to record pretax transition charges to its income statement in the range of $20 million to $25 million and incur capital expenditures up to $35 million over the next few years related to the implementation of the manufacturing realignment.

The Company expects the Osceola facility exit costs, comprising largely of one-time employee termination benefits, to amount to approximately a third of the total transition charges, while the start-up costs related to the new Mexico facility and other centers of excellence will comprise the balance. Transition charges to be incurred in calendar year 2010 are expected to be in the range of $8 to $10 million. The Company’s current earnings guidance of earnings per share of $3.48 to $3.60 for the full year 2010 will not change as a result of this announcement.

The realignment is expected to generate pre-tax costs and expense savings in excess of $30 million on an annual basis when the transition has been completed. The Company expects to begin realizing some of the cost savings as early as 2011.

TEST RIDE: Polaris Outlaw 450 MXR

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AJ Lester highlights the updates and features of Polaris’ 2009 Outlaw 450 race ATV.

Check out Dirt Trax Television’s YouTube page for more Test Rides at YouTube.com/dirttraxtv.

Click here to purchase you own DVD set of the Dirt Trax Television season!

BEST IN CLASS: HARDCORE SPORT ATV

WINNER: Yamaha YFZ 450X

Yamaha has been a leader in the 450 market since day one and until this year promoted its 450 for mostly track and limited trail use.

This year the YFZ 450X answers cross country racers’ needs for a narrower YFZ with all the same trick off-road equipment including a great engine with EFI, high end suspension components and the legendary YF-Z reputation.

With GNCC racing making serious headway in both manufacturers’ and buyers’ minds, the 450X is a surefire hit for Yamaha and will no doubt join the long list of best selling Yamaha Sport 4-wheelers.

However, the original motocross targeted YFZ 450 remains one of the best choices for both novice and experienced racers for all the same reasons.

Just add a set of different tires, fuel it up and you’re ready for the podium.

RUNNERS UP

Suzuki QuadRacer 450

The strong, silent type often doesn’t need to say much to prove a point.

The 450 QuadRacer is one of the most capable racing ATVs in the industry delivering high end racing equipment on a dealer available platform with zero MX compromises.

Always a favorite is the under $50 eight horsepower gain when meshing the Yoshimura Cherry bomb ECU plug-in with the stock QR electronics.

From a cash standpoint, Suzuki takes the podium every time.

KTM 505MX

There’s no doubt that when cubic dollars arenÂ’t an issue the KTM 505 MX is the most potent track-only Open Class ATV in the industry.

Factory equipped with impressive suspension components, a killer motor and exemplary driveline, the 505 MX is everything a Pro could dream for.

With the most potent motor in its class by a long shot, the 505 mill extrudes huge horsepower with a simple carbureted design, proving there is no replacement for displacement.

Another Double Podium Sunset Ridge

Dustin Wimmer leads the AMA ATV MX Championship in points aboard his Rockstar Makita Suzuki QuadRacer R450. Josh Creamer is in second place overall in the series and in his first year on the team. Wimmer finished second overall, and Creamer finished third at Sunset Ridge.

The Rockstar Makita Suzuki ATV motocross team scored another double podium over the weekend at the Sunset Ridge Motocross Park in Walnut, Illinois.

The team finished 2-3 overall, with defending back-to-back champion Dustin Wimmer taking second, and Josh Creamer taking third. This is the fourth time in as many rounds that the team has put both Suzuki QuadRacer R450s on the podium.

Dustin Wimmer took third in the first moto, and the win in the second moto. His performance earned him enough points to regain his status as the point leader for the AMA ATV MX series, just ahead of teammate and former point-leader Josh Creamer. Only five points separate the two teammates, and their Suzuki R450s have been tough to beat all year.

Creamer placed second in the first moto and felt strong going into the second moto. With a strong start, things looked promising until Creamer accidentally pulled his engineÂ’s kill switch during the race, dropping him to finish fifth. Despite the incident, Creamer managed to put his QuadRacerR450 on the podium and earned valuable points toward the championship. “We ran into some bad luck halfway through the race,” said Creamer, “but I put my head down and still got into a podium position!”

Thanks to the efforts of these two talented racers, the Suzuki QuadRacer R450 has never been off the podium in the 2010 ATV MX season, and has been on the top step at three of the four rounds so far this year.

With racers like Dustin and Josh at the helm, the Rockstar Makita Suzuki team is well on its way to another phenomenal season.

The next round of the 2010 ATV Motocross Championship series takes place at the Steel City Raceway in Delmont, PA, on May 29-30.

Yamaha Announces Ag-Comm Scholarship Winners

University of Florida Chapter Receives Second Award; Texas Tech University and Oklahoma State University Students Earn Individual Scholarships

Yamaha Motor Corp., U.S.A., has named the recipients of its second annual Yamaha-ACT Scholarship Program.

The University of Florida Chapter of the National Agricultural Communicators of Tomorrow (ACT) has received its second straight chapter award, while Kelsey Fletcher of Texas Tech University and Hailey Harroun of Oklahoma State University both earned individual scholarships.

As recipients of the individual scholarships, both Fletcher and Harroun will also have the opportunity to serve as interns for Yamaha during the 2010 Ag Media Summit.

Yamaha’s scholarship program was launched in 2009 to provide financial assistance to members of the ACT, a national college student association with 354 registered members located on 17 college and university campuses across the country. ACT’s mission of fostering professional development is at the core of the new Yamaha-ACT Scholarship Program.

The Yamaha-ACT Scholarship Program is broken out into two individual student scholarships and one chapter scholarship. All three awards are aimed at helping students attend the annual Agricultural Media Summit (AMS).

As the largest gathering of crop and livestock media professionals in the country hosted by the Agricultural Editors’ Association (AAEA) and the Livestock Publications Council (LPC), the AMS is the ACT’s primary career development networking opportunity for these students each year.

As part of the application process, students were asked to incorporate important ATV and Side-by-Side (SxS) vehicle safety messages within an appropriate real life farming/agricultural scenario into practical communications pieces such as a feature story, brochure or press release.

This part of the application was meant to demonstrate the students’ quality of work, and also to seed safety messages that they can carry throughout their careers as professional communicators.

“Yamaha congratulates each of the recipients of our Second Annual Yamaha-ACT Scholarship program, and we are proud to assist them in their pursuit of a career in agricultural communications,” said Steve Nessl, Yamaha’s ATV and SxS group marketing manager. “We hope our application process allowed these ACT students to educate themselves on safe, responsible off-road vehicle use and how they can continue to communicate these messages in their future professions.”

“Yamaha’s scholarship program provides funding for agricultural communications student members of ACT, enabling the students to experience professional career development opportunities that may have previously been out of reach financially,” said Jeff Miller, professor of agricultural communications at the University of Arkansas and national adviser of ACT. “The program also offers a unique way for students to exercise and display their skills and for Yamaha to communicate its key messages related to safety to the next generation of agricultural journalists and communicators.”

Applicants were judged based on merit, need and quality of submission materials by a review committee consisting of Yamaha employees; AAEA President and Director of Communications at Iowa Soybean Association, Karen Simon; Livestock Publications Council President and Senior Director at The American Quarter Horse Journal, Jim Bret Campbell; and Christy Couch Lee, owner of Cee Lee Communications.

About Yamaha Motor Corp., U.S.A. – Yamaha Motor Corporation, U.S.A., (YMUS), a leader in the motorsports market, makes the toughest, most capable and versatile ATV and Side-by-Side vehicles. The company’s ever-expanding product offerings also include motorcycles, outboard motors, personal watercraft, snowmobiles, boats, outdoor power equipment, race kart engines, accessories, apparel and much more. YMUS products are sold through a nationwide network of dealers in the United States. Headquartered in Cypress, Calif., since its incorporation in 1976, Yamaha also has facilities in Wisconsin and Georgia, as well as factory operations in Tennessee and Georgia. For more information on Yamaha, visit www.yamaha-motor.com.

Suzuki Takes Podium at Birch Creek National

Suzuki Amateur ATV racers took a total of 17 Podium Positions, including 4 wins, 8 second place finishes, and five third place finishes at the Birch Creek ATV National.

Suzuki makes some of the most competitive ATVs in the world, and the Suzuki amateur racers at the recent Birch Creek ATV National know it. 

Suzuki racers took a total of 17 podium positions in a variety of classes, including four overall wins, eight runner-up finishes, and five third place finishes.

American Suzuki Motor Corp. would like to thank those racers who choose to ride Suzuki, and congratulate the following riders on their podium finishes:

– Kyle Grissom, Chase Cunningham, and Larry Miner, who swept the Junior 25 Plus class with a 1-2-3 finish for Suzuki.
– Chase Snapp, who took first in the Pro-Am Production class, and second in the Pro-Am Unlimited class.
– William Lloyd and Josh Williams, who piloted their Suzukis to a 1-2 finish in the Open B class.
– Dallas Tapscott and Thomas Mcarn, who took first and third in the Schoolboy Sr. (14-17) class.
– Daniel Holisington and Ryan Wilson, who went 2-3 in the 450 C class aboard their Quadracer R450s.
– Frankie Wyant, who took second place in the Open Class.
– Ryan Wheeler and Stevie Lloyd Jr. for taking a 2-3 finish in the 4-Stroke C class.
– Clayton Chin in the Production C class, who took second place aboard his Suzuki.
– David Henderlite, who took second place in the Veteran 30+ class.
– Jacob McGraw for putting his Suzuki on the podium in the 4-Stroke B class.

Suzuki ATVs are known for being great racing machines, just ask Rockstar Makita SuzukiÂ’s defending back to back ATV Motocross Champion Dustin Wimmer, or his teammate and this seasonÂ’s current points-leader, Josh Creamer! So if you are an amateur racer looking to get the edge on the competition, head to your local Suzuki dealer and check out the latest Suzuki racing machines!

About Suzuki: The Motorcycle/ATV Division of American Suzuki Motor Corporation (ASMC), Brea, Calif., was founded in 1963 by Suzuki Motor Corporation. ASMC markets motorcycles and ATVs via an extensive dealer network throughout 49 states. ASMC’s parent company, Suzuki Motor Corporation (SMC), based in Hamamatsu, Japan, is a diversified worldwide manufacturer of motorcycles, ATVs, scooters, automobiles and marine engines. Founded in 1909 and incorporated in 1920, it has 120 distributors in 191 countries.

BEST IN CLASS: DUAL PURPOSE UTV

WINNER: Polaris Ranger XP HD

Any of the three UTVs on this page could qualify easily for Best in Class kudos but Polaris has simply overwhelmed us with its revamping of the Ranger into the new and completely re-thought Ranger XP.

We’ve been telling you how important it is for SxS manufacturers to adapt power steering technology to their products and Polaris is first-in with this feature.

We’re not surprised to tell you what a great idea it is. Along with the HD’s self-leveling rear suspension system that can handle enormous cargo loads and still… handle, there’s the Ranger’s switch from struts to double A-arms up front and fresh refinement to nearly every other area of the chassis.

Polaris has sent notice it intends to wow potential buyers with out-of-the-box thinking.

This Ranger sends everyone else back to the drawing board and guarantees the HD will absolutely have to be copied.

RUNNERS UP

Yamaha Rhino

With thousands of Rhinos sold, its design speaks much more loudly than any hype we could generate.

Available in a stripped down 450 iteration as well as several versions of an incredibly torquey 700 EFI single, the Rhino hasn’t needed to evolve much since its inception; the engineers got it right from the beginning.

This is a great handling, well equipped UTV that nearly perfectly bridges the gap between off-road performance and workhorse utility.

Arctic Cat Prowler 550 XT

The Prowler’s rugged construction, great styling and the fact it weds to several different engine variations makes it a solid bet for Best UTV consideration.

The 550 is particularly appealing because of its torquey EFI ‘hemi’ engine and full compliment of 4WD features.

Like all Arctic Cats, the Prowler boasts enormous ground clearance and a number of unique features like a 2-inch hitch receiver, large underhood storage and a durable composite cargo box.

Yamaha Aims to Improve Nation’s Busiest Forest

SBNFA Has Model OHV Program Supported in Part by Yamaha OHV Access Initiative

Yamaha Motor Corp., U.S.A., employees joined members of the United States Forest Service (USFS) and the San Bernardino National Forest Association (SBNFA) by volunteering more than 500 hours to improve off-highway vehicle (OHV) trails and staging areas and plant 2,250 trees in the San Bernardino National Forest (SBNF).

As part of its OHV Access Initiative, Yamaha works closely with the SBNFA sponsoring a number of OHV trails and adopting trail 3W14 as well as the Pinnacles Staging Area in the SBNF trail system near Lake Arrowhead, Calif.

On Saturday, April 24, members of YamahaÂ’s ATV & Side-by-Side (SxS) department along with representatives from the ATV enthusiast press participated in an OHV area clean-up led by staff and volunteers from the USFS and SBNFA in and around Yamaha’s adopted areas.

Throughout the day, teams worked around Pinnacles and across miles of adopted and nearby trails clearing brush, removing litter, cleaning culverts, building water breaks and generally improving the areas.

“The OHV Access Initiative is a major priority for Yamaha, and we understand the future of our business and lifestyle depends on supporting this mission of safe, responsible riding and open, sustainable riding areas,” said Mike Martinez, General Manager of Yamaha’s ATV & SxS Department who also serves on the SBNFA Board of Directors. “The SBNFA, in conjunction with the USFS and corporate partners, has a multifaceted and model OHV program. We encourage other OHV groups to take a look at what we’ve doing here in Southern California and consider how they might implement similar programs in other parts of the country.”

On Sunday, nearly 90 Yamaha employees along with family and friends joined a second-year program by the USFS, the SBNFA and the Los Angeles-based TreePeople organization to help reforest burn areas in Southern California.

This joint effort was launched in response to the devastating Southern California wildfires in 2003 and 2007 where 185,000 acres burned in the SBNF. The program’s goal this year is to plant 25,000 bareroot seedlings, and Yamaha’s group planted a single-day record near Big Bear Lake, Calif. Through its efforts the past two years, Yamaha’s groups have planted more than 3,400 seedlings.

“It was exciting to see so many Yamaha employees get involved in Sunday’s tree planting efforts,” said Steve Nessl, Yamaha’s ATV & SxS Department Marketing Manager and OHV Access Initiative Review Committee Member. “Supporting our local and OHV communities is important to Yamaha, and we plan to continue growing the OHV Access Initiative and supporting more outdoors areas across the country. By putting our best foot forward, we can set a positive example for everyone who enjoys outdoor recreation.”

The SBNF is the mountain playground to 24 million Southern Californians – or 10 percent of the nation’s population. Given its proximity to this population base, the SBNF is an “urban” forest and, consequently, is the most recreated and populated national forest in the system. Over 15 million people recreate annually on the SBNF and 60,000 reside full- or part-time.

About the Yamaha OHV Access Initiative

Since launching in 2008, the Yamaha OHV Access Initiative has injected more than $1.4 million into its mission of supporting safe, responsible riding and open, sustainable riding areas.

Each quarter, Yamaha accepts applications from non-profit or tax-exempt organizations including OHV riding clubs and associations, national, state and local public land use agencies and other members of the OHV community in the United States.

A committee then reviews each application and awards GRANTs to deserving projects.

Examples of appropriate projects for GRANTs include, but are not limited to:

· Trail development, restoration and maintenance
· Trail signage and map production
· Staging area construction, renovation and maintenance
· Land stewardship, trail safety and education

The next GRANT application submission deadline is June 30, 2010. Updated guidelines, an application form and information on the OHV Access Initiative are available at: www.yamaha-motor.com/ohvaccess.

For specific questions about the OHV Access Initiative, call Yamaha’s dedicated OHV Access Initiative Hotline at 1-877-OHV-TRAIL (877-648-8724), email OHVAccess@yamahamotor.com or write to: Yamaha OHV Access Initiative Review Committee, 6555 Katella Avenue, Cypress, CA 90630-5101.

About Yamaha Motor Corp., U.S.A. – Yamaha Motor Corporation, U.S.A., (YMUS), a leader in the motorsports market, makes the toughest, most capable and versatile ATV and Side-by-Side vehicles. The companyÂ’s ever-expanding product offerings also include motorcycles, outboard motors, personal watercraft, snowmobiles, boats, outdoor power equipment, race kart engines, accessories, apparel and much more. YMUS products are sold through a nationwide network of dealers in the United States. Headquartered in Cypress, Calif., since its incorporation in 1976, Yamaha also has facilities in Wisconsin and Georgia, as well as factory operations in Tennessee and Georgia. For more information on Yamaha, visit www.yamaha-motor.com.

BEST IN CLASS: BEST SEGMENT MAKER

WINNER: Arctic Cat MudPro 700

Just when it seems like every idea has been milked in the ATV business, someone comes up with a completely new concept.

In the case of Arctic Cat’s MudPro, it looks like the idea was such a bulls-eye, it caught the competition completely off-guard.

Since the first MudPros were introduced, they’ve been selling like rain hats in a monsoon. This year thereÂ’s an even wider range of models being offered.

Because of its combination of amazing ground clearance, big tires, special EFI mapping and lowdown gearing it’s an amazing performer in the deepest quagmires.

Of course, the big air intake funnel at the front is the single item that makes it immediately identifiable and causes all the commotion when ATVers are gathered around for a look.

This is an incredible package, offered right from the factory, that obviously has grabbed the attention of a market not many knew existed.

Congratulations to Arctic Cat for keeping its thumb on the pulse of the ATV business and for being willing to take a big risk with an exciting new product.

RUNNERS UP

Polaris RZR

Although the “Razor” has been around a couple of years now, we can’t help but notice that no other manufacturer has actually come up with a viable competitor to it.

This means the idea behind a high performance, off-road buggy for the masses was so far off everyone elseÂ’s radar screen they havenÂ’t been able to catch up yet.

The execution of a phenomenal idea, capable of reaching into the dreams (and wallets) of thousands of potential buyers has created its own industry segment and even a sub-category for our Best-In-Class Awards.

Polaris Ranger EV

Polaris deserves recognition for coming up with a concept that, in theory, should produce yawns and turning it into something fun and exciting.

Not only is the EV an answer to the environmental lobby but it’s also completely functional as a work beast and surprisingly good entertainment off-road.

It’s slightly smaller dimensions work in its favor to deliver agile handling and less weight to ensure the battery system has decent range.

Could be the first of many electric off-road vehicles… as a matter of fact, we’d bank on it.

Why EPI Products Work so Well

EPI has been developing performance clutch kits for snowmobiles, ATVs and UTVs since 1991.

The company has grown from being a basement-based hobby to its current Headquarters & Operating Complex in the Baxter, Minnesota industrial park where EPI ships daily to distributors and dealers around the world.

EPI’s focus and commitment has always been to test every machine at its own test facility and proving grounds.

Here, real-world scenarios are created and true performance gains can be achieved by tailoring tuning to each customers requirements.

Naturally, as the clutch business grew, EPI expanded into other areas of the driveline such as wheelshafts, CV joints, U joints, bearings, seals and suspension components.

EPI now offers full lines of many driveline components and rebuild kits to restore your machine to like-new condition.

The company’s most recent new product launch has been an exclusive line of Severe Duty Drive Belts for ATVs and UTVs.

As enthusiasts found more ways to modify and use their machines, EPI saw the growing need for a “Severe Duty” belt that could withstand the stress and heat of extreme applications.

EPI’s goal with its line of Severe Duty Belts was to make the best belts you can buy, period.

Although testing is hard work, you can rest assured EPI is dedicated to having the very best performance products available for your machine.

Owner, Darcy Harbutt, says: “Don’t worry about us, we’ll just keep on plowing through the mud, climbing the hills, blasting over the dunes and hitting the fresh powder so you can have the best Clutch Kits and replacement parts available.”

Now go out and enjoy your ride and remember, if you have an EPI Clutch Kit installed… HOLD ON!